We’re Will, Lauren and Dave. Between us we’ve got kids from toddlers to teens, so we understand how getting everyone out the door can be a challenge. We also know the magic that follows once you’re outside. The best memories are made outdoors, in sunshine or in rain, and always together.
Wavetree began with Will and Dave, and grew when Lauren — one of our early customers — joined the team. As parents, we share one goal: to make it easier for families to enjoy time outside. Our kids put every product through the adventure test. If it holds up for them, it’s ready for yours.
We make practical, comfy gear for real families. Everything we do is made for adventuring, play and fun.
Why did we start Wavetree?
Well, we all know about the importance of mental and physical well-being, right? We all struggle from time-to-time, but spending time outdoors, connecting with nature, and immersing ourselves in the surrounding environment is fundamental to feeling good and spending quality time together. Our goal is to help families enjoy the great outdoors, creating lasting memories together - no matter the weather!
What's the challenge?
When it comes to family life, we face a multitude of challenges. We're like expert plate-spinners and jugglers, we could totally join the circus! But seriously, it's no easy feat. We're constantly being pulled in different directions and bombarded with distractions. When it's time to tackle the challenge of getting those kiddos all decked out and out the door, having some seriously cool and comfy outdoor gear can really help make things a breeze. That's why we created our first Kids Rainwear Collection, and we have big plans ahead for more useful products that fit with family life.
Adventure Together
Adventures (small or large) bring excitement that can inspire, challenge and rejuvenate ourselves and our families.
If you're looking for some family friendly adventure inspiration, check out our Adventure Together Blog. And don't forgot to kit out your kids in a Classic Raincoat and Neosoft Boots on your next family adventure!